Analyse your retention and your conversion evolution by cohorts

Retention cohorts

Cohorts help you see retention over time by group of subscribers.

  • The first two columns show the period (month, week, day) and the total number of subscribers.

  • The third column show the number of remaining person on the first period

  • Each row contains the retention of people who started their subscription at a particular period. The last item corresponds to the current month and numbers will probably change

or the same by percentage:

Trial cohorts

This dashbord offers a way to see how different cohorts converted from a trial / intro offer price to a paid subscription.

For each period (bar) you can see how many people that started a trial have converted it or are still enjoying the trial.

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